MySpace is American social networking site which has a quite a long history. It was launched in 2003 under the patronage of internet marketing company eUniverse (today's Intermix Media). Firstly it was virtual storage page and after some years it became social networking site. In 2005 MySpace was bought by Rupert Murdoch's News Corporation and after that, some design changes, separate subsites (like MySpace for UK or China version of MySpace) and launch of Facebook made MySpace no more page for music and networking but it has become advertising paradise and Facebook's-wanna-be-twin. Why for advertisers? "Through its Web site and affiliated ad networks, MySpace is second only to Yahoo! in its capacity to collect data about its users and thus in its ability to use behavioral targeting to select the ads each visitor sees." (http://en.wikipedia.org/wiki/MySpace)
Well internet is constantly changing but why did MySpace become so old and unpopular? Some years ago MySpace was a place to be, all the celebrities and music artist were on MySpace, but today majority of them went to Twitter or Facebook. But are Twitter and Facebook phenomenon the main reasons for the decline of MySpace? (for comparison of numbers of unique visitors check this very useful site for all of you who are interested in social networking sites -> http://siteanalytics.compete.com/myspace.com+facebook.com+twitter.com/)
Some possible MySpace flaws can be:
- complicated use of all the aplications and features of site (the KISS rule - Keep It Simple Stupid), it wants to be too much like Facebook,
- it does not have any third party program helpers, like Twitter or Facebook have (like applications or companies fan pages),
- it is also more imaginary and people are less willingly to share their real identity on MySpace than on the Facebook,
- poor spam and junk protection, too much advertisements,
- not so clean-looking design like Facebook,
- it has no option for non-stop communicating like chating,
- celebrities moved to Twitter, independent bands stayed on MySpace (privacy rights).
And this are just some of potential causes. Do you agree with them or do you think that it is not all about the technical changes but the reality that primar MySpace users got old. And do you think that Facebook could have the same destiny?
And when I was searching for information about MySpace I found this very useful Wikipedia site of all of social networking sites. Useful and interesting :) http://en.wikipedia.org/wiki/List_of_social_networking_websites
Well internet is constantly changing but why did MySpace become so old and unpopular? Some years ago MySpace was a place to be, all the celebrities and music artist were on MySpace, but today majority of them went to Twitter or Facebook. But are Twitter and Facebook phenomenon the main reasons for the decline of MySpace? (for comparison of numbers of unique visitors check this very useful site for all of you who are interested in social networking sites -> http://siteanalytics.compete.com/myspace.com+facebook.com+twitter.com/)
Some possible MySpace flaws can be:
- complicated use of all the aplications and features of site (the KISS rule - Keep It Simple Stupid), it wants to be too much like Facebook,
- it does not have any third party program helpers, like Twitter or Facebook have (like applications or companies fan pages),
- it is also more imaginary and people are less willingly to share their real identity on MySpace than on the Facebook,
- poor spam and junk protection, too much advertisements,
- not so clean-looking design like Facebook,
- it has no option for non-stop communicating like chating,
- celebrities moved to Twitter, independent bands stayed on MySpace (privacy rights).
And this are just some of potential causes. Do you agree with them or do you think that it is not all about the technical changes but the reality that primar MySpace users got old. And do you think that Facebook could have the same destiny?
And when I was searching for information about MySpace I found this very useful Wikipedia site of all of social networking sites. Useful and interesting :) http://en.wikipedia.org/wiki/List_of_social_networking_websites
